Pay-per-impression affiliate programs allow webmasters to earn money by placing advertisements or banners on their website. Payment is made for displaying this advertisement to site visitors. Typically the cost per thousand impressions is quoted. Many banner networks and advertising exchanges with various advertising formats have pay-per-impression affiliates. These can be regular banners of fixed sizes, pop-up windows, etc. Now some advertising networks pay for both clicks and impressions, for example, this is how almost all affiliate networks of contextual advertising networks work. Affiliate programs with payment for impressions are beneficial because even if a low-click banner is shown, you still get money for it. At the same time, the advertiser has the opportunity to save money by creating a banner with a good click-through rate (CTR). In this category, you can choose for yourself the best and most profitable affiliate program with payment for impressions, which will help you consistently earn money on your website. I wish you success!

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Google AdSense - making money on contextual advertising

The Google AdSense program places ads that either match the theme of your site or match the interests of users. Those. If a visitor to your site has previously used Google search or visited the sites of other Google partners, the system remembers this data and displays the most relevant ads on your site. This approach makes advertising much more effective and allows partners to earn more. You get rewarded for clicks and impressions. Costs per click can vary significantly. It depends on the theme of the site, advertiser prices and other factors. AdSense constantly checks the contents of pages with system advertisements, and if a violation of the AdSense rules is found, the site may be disabled from further participation in the system until the violation is eliminated. In case of gross violations, the entire account may be blocked without payments. Payments are made automatically monthly at the end of the current month for the previous one. The minimum payout amount is $100. Using the Rapida payment system, you can set up an automatic payment to your WebMoney wallet or other electronic wallets. You can also withdraw your earned money to your bank account by transfer in dollars via SWIFT.

Advertur - make money on the site using RTB advertising

With the help of the Advertur affiliate program, you can earn money on your website by placing RTB advertising - banners with payment for impressions and clicks. RTB (Real Time Bidding), i.e. Real-time bidding is a relatively new advertising technology, the essence of which is that the banner and the price for its placement are determined in a real-time auction with the participation of many large advertising networks. This takes into account all available data about your website visitor (time, retargeting data, etc.). Thus, the system automatically selects the most relevant and expensive advertising for each user, which provides you with higher income than when advertising only one advertising network. All the most popular banner formats are available: 728x90, 240x400, 300x250, 468x60 and 160x600, as well as InPage video banner, mobile banner, pop-up banner and image banner. You can also use your own placeholders in case the system does not find suitable advertisements for your site. As a placeholder, you can use either a simple banner or ads from another advertising network, for example, Yandex.Direct or Google AdSense blocks. Payments of earned funds occur once a month, during the first five working days of the month through the Webmoney system (WMR, WMZ), Yandex.Money, QIWI wallets and ePayService. It is possible to set up an automatic payment order and a minimum withdrawal amount.

Contema - Contextual advertising network with pay per clicks, impressions and actions

Contema is a contextual advertising network that provides a stable income to the webmaster by selling the main types of traffic: clicks, impressions and leads (conversions). Even a small website can bring good income to its owner. Advertising prices are set using the auction principle. All types of traffic are analyzed by the anti-fraud system and if signs of low-quality traffic are detected, they may not be counted. Earned funds can be withdrawn once a day upon request. Withdrawal of funds is carried out through the WebMoney, Yandex-money and PayPal systems.

If you have a link to the website of an affiliate program, domain registrar, hosting provider, or a link to a website promotion service that is not on our resource, then you can add it to our database using the add new affiliates form.

Greetings to all, colleagues! If you are the owner of your blog and are looking for a way to monetize it, then you have come to the right place. Now you will find out how you can make money on your website by placing advertising blocks with payment for impressions.

At the beginning of 2017, a new advertising service HunterLead launched. Anyone can advertise to an interested audience, and webmasters can earn money by installing advertising blocks on their resource. All you need to do is create an advertising space, indicate the address of your website and send it for moderation. Today the following formats are available: banners 160*600, 240*400, 728*90 or text block.

How to install advertising blocks from HunterLead on your website.

So, by placing the code on your website, you start receiving income from the first minute. All visitors to your site will see advertisements that automatically change every 15-30 seconds. Accordingly, the higher the attendance, the more earnings. You can connect several of your sites, the main thing is that they do not violate current legislation and do not have inflated traffic.

Thus, we looked at earnings from pay-per-impression advertising.

Read how to make money in your browser using

Modern money makers have access to dozens and hundreds of different ways to make money on the Internet. However, only legal and permitted methods deserve attention, in which there is no need to use spam, cheating, and do not violate laws and principles of morality/ethics.

CPM affiliates: what and how

One of these legal ways is to make money. They are also called CPM affiliates (Cost Per Millenium) - that is, payment per thousand (impressions).

Note: sometimes it is not 1000 impressions that are paid, but a larger/smaller number of them. It all depends on the terms of the offers.

Accordingly, in order to earn money, you need to take advertising banners and show them to as many people as possible. At the same time, views must be real, and not fake. Otherwise, the affiliate algorithms may ban your profile or refuse payment.

CPM affiliates: how they work

1. Go to the AffPro.club website in the “Affiliate type” menu - “Payment for impressions” and see a list of available advertising networks working in this niche.

2. Select any affiliate network you like from the list and proceed to registration. If necessary, confirm your E-mail address.

3. We return to the affiliate website and enter your affiliate account (log in).

4. Let’s move on to the list of available offers that are willing to pay for impressions. We choose the offer we like and carefully study the conditions. You need to make sure that the offer will actually pay for impressions. It is also advisable to find offers with the maximum price so that our earnings are higher. If there are other conditions, such as the subject of the site, we carefully study them.

5. We begin to cooperate with the offer and find promotional materials that can be used. These can be banners, floating sliders, pop-up messengers and other promotions.

6. Copy the code of the element we want to broadcast. We insert the banner on our website and start broadcasting. For every 1000 views, theoretically we will receive some money. If there are a lot of views, the income can be impressive.

7. Be sure to make sure that views are counted by the statistics system of the advertiser or affiliate network. This is an important nuance, since translation or counter errors are possible. If everything is normal, we leave advertising banners until we accumulate at least some money.

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The problem of traffic sooner or later affects every website owner. An effective advertising campaign will help solve it. It may consist of the following parts: registration of the site in search engines, directories and banner networks:

Banner networks - what is it and why are they needed?

Banner networks are designed to automate the process of exchanging banners. Representing a set of sites with a single center and special software, the network provides users with places to place a banner. Each participant provides other users (advertisers) with space to place their advertisements on their website. Over time, the participant’s rating points increase, proportional to the displayed other people’s banners, due to which their material can be shown on other resources related to this network.

The banner network retains commissions. For example, if you have shown other people's banners 1000 times, then you can show your own banner 850 times. The income of the banner network in this case is 15%. Impressions paid for by the advertiser are also used to display paid advertising.

If your resource is visited by approximately 50 users per day, and each of them visits 5 pages, you get 250 impressions minus%. Networks may charge a 10-20% commission on impressions. 200 impressions are released. The average CTR is 1-2%.

You can increase this indicator if you register in 2-3 banner networks at once, which make it possible to display materials of different sizes. The number of additional visits may increase to 6-12 per day ( if initially you had 50 people):


Owners of resources related to mobile topics should pay attention to the profitable program offered by a mobile banner network such as Mobn. Participants may include IT and cellular information portals, gadget services and other resources closely related to mobile technologies. The advantages of the system include professional banners, flexible setup of an advertising campaign, zero commission for impressions:

Banner networks - advantages and disadvantages

Its undeniable advantages include:

  • Possibility of free advertising (banner exchange);
  • Significant audience coverage. There are thousands of partner sites in banner networks ( advertising platforms). They combine them and give them the opportunity to mix their materials. With a reasonable volume of impressions, banners do not burn out;
  • Wide possibilities in advertising visualization. In this matter, even Google AdWords with its graphic advertising is inferior to banner advertising;
  • Excellent options for focusing impressions, targeting by site categories, geography, days of the week, time and number of impressions, operating system types, browsers, providers, etc. The effectiveness of banner impressions largely depends on how carefully you configure your targeting parameters. It is worth considering that some networks charge a fee for certain targeting parameters;
  • Banners are automatically placed on resources of related topics. There is more time left for analyzing the displayed banners and collecting statistics. In the future, you will be able to submit the most effective banners for moderation;
  • Impressive control capabilities. If desired, an advertising campaign can be canceled if it does not produce the expected results. You can also increase or decrease the duration of promotional events:
However, banner networks also have disadvantages:
  • Campaigners use up their advertising space;
  • Advertising on your resource may be sold without your knowledge. For example, a competitor’s advertisement may appear on your website;
  • Displaying banners of undesirable quality.

Banner networks with payment for impressions

Working in pay-per-impression networks allows you to receive passive income that does not require active actions on the part of resource visitors. Payment is made for adding banner advertising to the site.

The earnings that pay-per-impression banner networks provide depend on the rating of your blog or website and the placement location (the top location is more expensive than the bottom). On average, paid banner impressions cost $2 per 1,000 impressions. Today, one of the best banner exchanges is. There is the ability to configure by section of the site, time, geography, frequency of advertising contact, as well as manage placement parameters, including the cost of impression and click.

The real monster of the advertising industry among the Russian-speaking audience of the network is Yandex banner network. However, unlike Google AdSense, only a resource that has at least 300 unique visitors daily can become a member ( the average for the last month is taken into account):

Pay-per-click banner networks

A high-quality resource can make good money from banner advertising with pay-per-click (CPC). Compared to other partners, it has several advantages:

  • Interactive beautiful banners enliven the site and do not take up much space;
  • Users click on banners much more often than on other types of advertising, such as teasers or contextual ads.

Here is a list of popular banner networks:

  • AdScape. An excellent option for paying for clicks and impressions. Attracts a significant number of sites and advertisers. The minimum amount for payments is 300 rubles;
  • PR RE. A good gaming banner network with attractive large formats, high-quality traffic and stable impressions. Supports payment for clicks and impressions;
  • LINK.ru. A well-known system that offers a variety of pay-per-click advertising formats ( banners, text blocks, teasers, news blocks, search forms).

One of the most popular banner advertising networks is Nightingale. It includes more than 3,000 sites and 30 million users. Precise focus provides 90 ready-made consumer segments, the latest technology and an impressive media space allow you to reach even the most unusual target audience. Solovey makes payments for leads, applications, purchases and other targeted actions:

Banner networks with impressions buyout

It would seem that participation in banner networks does not require financial investments - you display banners on your sites, and network members show your banners ( the system takes a certain commission). However, you are not immune from interruption of display or display of “bad” banners. If you do not want to see advertising on your resource, you can work with buying impressions. Moreover, this can be done both in the banner network itself and in the secondary market.

Purchasing impressions from the banner network itself will provide wider audience coverage and will allow you to successfully conduct an image campaign and customize impressions for selling advertising in more detail:

The effectiveness of banner advertising largely depends on the quality of the banner. A good banner should load quickly and have maximum extension. The effectiveness of animated banners is 25-30% higher than that of static banners. The presence of meaningful, attention-grabbing text also has a great influence on the attractiveness of such advertising. Don’t forget about the location of the banner.

By placing advertising material on the main page, you can increase your target audience, but at the same time you will not reach potential customers who visit certain sections of the resource. Therefore, it is better to place the banner on a page that is as close as possible to the advertised services or products. In addition, you should not place advertising at the very top of the screen; it is better to lower it a third below.

According to statistics, such placement gives a response rate of 70% more:


Don’t forget about targeting, rotation time ( if the user sees the banner more than 5 times, he stops noticing it) and display duration ( no more than 5 seconds). Managing impressions will allow you to launch and pause an advertising campaign in a timely manner.

Owners of visited resources can make good money from banner advertising. To do this, they just need to allow displays of banners on their premises, and prohibit the display of their own banners, and then sell the displays. By becoming a member of networks such as RLE, ClickHere or LBN.ru, you will be able to accumulate impressions and sell them through special exchanges (for example, BanStock.com). It makes sense to do this business if the traffic to your resource exceeds 100 hosts per day.