After the consequences of the crisis were eliminated, many companies began to hold corporate events again. Ordinary people Having good income, they also began to allow themselves to increase expenses for weddings, birthdays and anniversaries. Such events involve holiday decoration premises, the estimate of which traditionally includes the cost of decoration with balloons. The demand for this service in normal times is quite stable, but during the crisis, many companies that built a balloon business were forced to cease their activities.
Entering this business is quite simple, since the required volume cash investments is relatively small, budding entrepreneurs are also captivated by the ease of doing this business. However, these advantages also lead to the fact that the market balloons There are more and more competing companies. As a result, even despite a more or less stable economic situation, some companies operate at a loss and close down.
Working with clients
It seems to novice businessmen that having an office is not a factor in the balloon business. mandatory requirement. However, in this case, the point is missed that the client often needs to personally verify the company’s capabilities. Ordinary customers, as a rule, order from catalogs, but corporate clients More often they prefer to discuss all issues in person.
Of course, renting a large office is impractical, but a room with an area of 20-30 square meters. m. for fruitful work is a necessary necessity.
The office space should be decorated according to the profile, that is, the color scheme of the office should create a festive mood. In addition to the warehouse where the equipment and balloons will be stored, it is necessary to organize a demonstration room where the customer can personally see the company’s capabilities.
Of course, to attract clients, you need to create a website where, in the “Portfolio” section, you will need to post photographs of the most successfully decorated premises, as well as individual preparations.
Equipment
To organize a balloon decoration business, you need to purchase:
- Compressor for inflating balloons – 5-7 thousand rubles;
- Manual two-way pump – 200-300 rubles;
- A helium dispenser nozzle without a pressure gauge, which allows you to increase the speed of inflating balloons and reduce helium consumption by 10% - 3-4 thousand rubles;
- A helium dispenser attachment with a pressure gauge, which allows you to reduce helium consumption by almost half - 7-9 thousand rubles;
- Helium cylinders for 10, 20, 40 l. – 3-7 thousand rubles. for 1 piece
- Consumables, including fishing line, tape, cable, aluminum wire - about 3 thousand rubles.
The separate cost of helium is about 1.5 thousand for filling one cylinder.
The cost of one set of equipment will fluctuate between 31.7-48.8 thousand rubles.
The largest expense item in this type of business is the purchase of a car. The balloons must be inflated at the site of the future holiday, so the car must accommodate several gas cylinders and consumables. The cost of such a car will be about 300 thousand rubles.
Staff
In the hot air balloon business, creativity is essential. Of course, at celebrations such as weddings, you can get by with traditional hearts. However, the portfolio must demonstrate meritorious work. It is quite difficult to find an employee who initially knows how to work with balloons. In this case, personal training is an option, but for this you need to be familiar with the terminology and have work experience. This option is also bad because administrative issues may hang up during the training. The second option involves training the employee at the expense of the company. The cost of thematic aerodecor courses ranges from 25-30 thousand rubles. In principle, it is enough to train one employee so that he can subsequently train assistants himself.
After a large customer base You will need to hire a full-time manager and accountant. Initially, a separate accountant will not be needed, since the volume of work will be small. The manager’s responsibilities should include discussing controversial aspects of the order with clients, as well as monitoring the workers.
Costs and profitability
To organize a company engaged in decorating premises with balloons, you need approximately 655-710 thousand rubles, including:
- Purchase of transport – 300 thousand rubles;
- Purchase of equipment – 100-150 thousand rubles;
- Renovation of the premises - 90 thousand rubles;
- Purchase of office and warehouse furniture, office equipment – 100 thousand rubles.
- Costs for creating a website, advertising – 40 thousand rubles;
- Training – 25-30 thousand rubles.
Monthly expenses:
- Rent of premises – 30 thousand rubles;
- Transport costs – 3 thousand rubles;
- Salary – 100 thousand rubles;
- Acquisition consumables– 5 thousand rubles.
Total: 138 thousand rubles.
Holiday decoration services are in demand throughout the year, but traditionally the volume of orders increases towards the end of the year, when companies plan to hold corporate events and in the spring-summer period, when people organize weddings.
The cost of one balloon filled with helium is about 8 rubles. As a rule, the markup on one ball on normal days is 100%; during the “hot” season it can reach 200-250%. The average cost of decorating one room can reach 15-20 thousand rubles. Thus, if there are 15-18 orders per month, the company will operate at self-sufficiency. This volume of orders can be received after operation for at least one year. Thus, the payback period for the initial investment will be at least 2.5-3 years.
To increase income and reduce the payback period, it is worth developing such areas as, for example, separate sale balloons for those who do not want to order decoration services, as well as the sale of balloon toys.
It is worth noting that often clients, when ordering festive decoration premises, they actually want to get it “turnkey”, that is, when choosing from two organizations offering decoration with balloons, most likely the organization offering additional services for the design of premises and celebrations.
As experience shows, you can make money on absolutely anything. The main thing is to choose for yourself suitable niche and take it seriously. Even if we are talking about selling balloons. It is very important to take into account all the main nuances and avoid common mistakes at the opening stage. In this article we will talk about where to start a hot air balloon business, share the secrets of how to promote it and make a good profit.
Directions
When talking about the business of selling balloons, most often it also includes aero design. This means that you not only sell inflatable products, but also design premises for corporate, family events and other celebrations. If you decide to engage in aerodesign professionally, you will need to complete special courses. We invite you to familiarize yourself with the most common areas that you can choose for business:
- decoration for weddings, birthdays and other holidays;
- decorating with balloons for the opening of a store, cafe, etc.;
- design of premises for presentations, corporate events, etc.;
- selling balloons on the street or in a store (the most common option is opening a flower shop or gifts, where they also sell regular balloons and helium ones).
You can choose all directions at the same time, choose one of the options, or come up with something exclusive. In any case, in the CIS countries people love holidays and celebrate them on a grand scale. This is why the balloon business is profitable and promising if done correctly. Please note that any activity must be legally formalized. Register your business as an individual entrepreneur or LLC with the tax authorities.
Advertising
Where to start an “air” business? Oddly enough, we propose to invest the bulk of the funds in advertising. You don’t have to rent a room or open a store, but making a beautiful and understandable website on the Internet is necessary condition. It is advisable to hire a specialist who can create a bright template and will promote your project. Of course, the price will be more expensive, but the result is worth it. Believe me, in the era of technology, half the success depends on this, so this point must be fulfilled 100%.
Of course, in addition to creating a website, to develop your business you must systematically advertise in newspapers, magazines, local television and on the Internet. It is also necessary to print business cards and leaflets that can be distributed on the streets and dropped into mailboxes. In addition, you can try to directly contact companies in your city with a proposal for cooperation. If you don't have it yet good reviews, offer very much favorable conditions. Don’t forget about word of mouth - be sure to tell all your friends, relatives and acquaintances about your idea. In general, you need to do everything so that as many people as possible learn about your balloon business.
collapseNot everyone has the opportunity to organize own enterprise. But the idea of opening a small business probably occurred to every second person. Many questions immediately arise: which business to choose, where to start, the main secrets of doing business. This is not so simple, since any business requires certain capital investments. As it turns out, this is not the most important thing. The main problem is that today the main niches in the market that bring profit are almost completely occupied, that is, newcomers simply cannot withstand the competition.
One of the components of the successful prosperity of a newly created business is that the entrepreneur has necessary knowledge and experience in a specific field of activity. If we analyze all the disadvantages of starting your own business, we can conclude: the idea of becoming an independent entrepreneur today is practically not reproducible in reality. Only a persistent person who is constantly moving forward is able to break into a certain field of activity and occupy his own niche in business.
What kind of business can be organized today, what are the advantages, secrets of running a private business? The main bets need to be placed on relatively new business areas that have just begun to emerge. You can, for example, try to start a business with balloons, but this is not about selling them. Absolutely fresh idea for organizing a business - air design. There is practically no competition here today, so you can safely open an aerodesign studio. In modern times, such services are in great demand.
Aerodesign: what is this direction?
This is one of the types of interior elements of the room, most often in which it is planned to conduct gala event. Helium balloons are used as decoration. In this case, this is not an ordinary bunch of children’s colorful balls hung in the corners of the room, but enchantingly executed compositions. There is enough on the market today large number a variety of balls that differ in their own parameters, colors, textures.
At first glance, it may seem to many entrepreneurs that starting a balloon business is an unpromising activity. In fact, the pioneers in this segment, with a skillful approach, managed to earn good money. Entrance to this market is always open. However, the minimum investment and the deceptive simplicity of doing this business can play a bad joke on adventurers. Having invested in such a business, it is easy to simply get ordinary “castles in the air” instead of a balloon business.
A Question of Choice
If you decide to get involved in this area, you must take into account that the competition here is very significant, and in order to attract clients, you need to be able to stand out.
There are several options for how you can make money with balloons. The first is sales. Children always like bright toys, and accordingly, beautiful balls will sell out. However, to begin with, of course, you will have to spend a little money.
Where to start?
To realize sales, you must first purchase trading place and draw up a business plan. Balloons can be sold in the pavilion shopping centers, at the market or in some thematic specialty store in the city. It is important that the place is well visited, and even better if a kindergarten or other children's institution (institution) is located nearby.
In general, for your business to take off, you yourself must come to your own potential clients, that is, to children. After a place for trading has been chosen, you should purchase helium cylinders, colorful balloons, pumps, etc. Fortunately, it won’t take a lot of money, but the business can still become quite profitable.
Dependence on holidays
Be sure to keep in mind that sales almost always depend on various holidays. Moreover, when preparing for an event, keep in mind the specifics of the upcoming celebration.
For example, on Valentine’s Day it is important to prepare bright red heart-shaped items for sale; on May 1st, multi-colored shaped balls are best suited.
On March 8, as an option, you can accept orders for various gift sets with these bright harbingers of the festive mood.
In addition, for your balloon business to flourish, you need to take care of quality advertising. You can, for example, organize a website for your company or make yourself known through TV and radio.
We make money on decoration
The second good way to earn money is to design various celebrations, corporate events, weddings and anniversaries. Charming garlands, assembled from bright or plain balloons, can decorate any event and create a welcoming atmosphere. By the way, in recent years such surroundings have been considered very fashionable.
Many companies or just individuals are sometimes very willing to use the services of companies that deal with holiday decorations. To do this you need to have huge amount balls, since you can never know what compositions will need to be made and in what specific volumes. The raw materials are inexpensive, so there shouldn’t be any big problems.
For weddings they usually order beautiful arches or garlands, for children's parties - various balloon figures or compositional works.
Required Skills
It should be noted that such a business requires certain skills. In particular, you will need knowledge of aerodesign. Helium balloons should take on harmonious and beautiful shapes that will delight and delight the eye. What can you make from balloons?
Aerodesign experts say that almost anything is easy to replicate. In other words, there is no figure or object that cannot be modeled using balls. Compositions can be created both on a frame basis and without it. Cartoon characters, animals, objects, various characters - all this can really be made from round balloons.
To create such beauty, you need to take special courses where you will learn patterns of balloon figures and master other skills. Try to master aerodesign yourself (with the help of special literature, video lessons, etc.). After you have learned the necessary skills, add a little creativity and imagination to your creativity, and then crafts can pay good dividends.
Business plan: balloons
At the initial stage, you need to have 2-3 thousand dollars, the main expense item is a car and renting a room. A small amount will be spent on website promotion and advertising campaign. The compressor will cost 200-300 dollars.
A 40-liter helium-filled tank will cost on average just under $200. The price of a quality ball is 15-20 cents. If you are planning to decorate the halls, then it would not be a bad idea to spend money on making a portfolio where your best creations will be presented, which you can show to customers.
In order to organize everything correctly, it is necessary, of course, to competently draw up a business plan. Balloons can have a markup from 100% (usually set for single events) to 200% (for mass celebrations). For decorating halls for corporate parties or weddings, it is realistic to charge the customer 250-300 dollars.
In general, your income will depend on your clients' interest in your services. The better your design skills, the faster the production of beautiful compositions will occur, and accordingly, the higher the profitability of your business. Typically, entrepreneurs who decorate various holidays using balloons achieve profitability of up to 30% or higher.
As an option, you can also master related areas (musical accompaniment, floral decorations, pyrotechnic effects, interior decoration, etc.). Or you can even start designing turnkey holiday events.
In this material:
At first glance, it may seem that the balloon business is an insignificant part-time job, but if you think through and organize your own business correctly, you can receive a stable high income. Inflatable balloons are loved not only by children, but also by adults, because... they are associated with celebration and fun. They are often used to decorate the hall during corporate events, weddings, birthdays and other celebrations. But to start making money in this field, you need to study aerodesign and perform it efficiently.
Starting a business
Starting a hot air balloon business is not difficult because... it doesn't require much financial investments and to organize it you can use a small room, which will serve as an office.
Many entrepreneurs, starting a balloon business, believe that renting an office is a waste of money, but in fact it is very important for the company if you plan to make money not only by selling balloons on the street, but also by decorating holidays. Having an office gives the company credibility and inspires trust among clients, and it will also house equipment and supplies for the business.
There are no special requirements for the office, and the location does not matter. There is no need to rent a large room; literally 20-30 m² will be enough. It must be repaired because... clients are unlikely to want to cooperate with a company that cannot simply tidy up the office, for example, paint the walls or repair the floor. In addition, it must be designed in accordance with the theme of the company. Additionally, it is recommended to launch your own website, which will host all necessary information for clients.
Before starting a company, you need to think about what services will be provided and draw up a business plan accordingly. It is best to purchase balloons directly from manufacturers at wholesale prices, and in this case it will be possible to order products of special shapes or sizes. Some entrepreneurs go even further and organize own production balloons, but it should be taken into account that such an activity requires large financial costs, and besides, it should not be undertaken by novice businessmen.
Ways to make money with balloons
There are several ways to make money with balloons that can be used simultaneously to increase the company’s income:
- Sale. On holidays or weekends, you can see people selling balloons in city squares and parks. As a rule, on every point of sale present large assortment products, and in addition to traditional round latex products, there are foil balls with images of various cartoon characters. In addition, the seller himself knows how to make interesting animals, which children especially like. A project of this format is the easiest to organize; you just need to find a good place for trading, purchase a large assortment of balloons, as well as a helium cylinder and a pump. It should be noted that if you use air to inflate the products, rather than helium, they will not fly on their own, and buyers are unlikely to want to purchase such a dull balloon.
- Decoration of halls for celebrations. This method earnings are the most profitable and stable, because celebrations are held quite often, and besides, you can earn more from one order than from 1 day of selling latex products on the street. Before you start offering interior design services, you need to master aerodesign skills, purchase a large number of consumables, several pumps and helium cylinders. To attract customers, you should create a catalog with photographs of examples of work done, so that the customer knows what exactly the company’s employees can do.
- Printing on balls. Today printing is the most effective advertising, so many companies use various products with their logo or slogan. In addition, they often order printed balloons and distribute them to their customers, for example, on the opening day of the store. To start providing such a service, you will need to purchase a special printer with which you can print on latex products.
Do not forget that to organize a business you will need help, so you will need to hire several employees. If you plan to deal only with the sale of products and printing, then it is enough to find 2-3 people, and if the list of services includes the decoration of premises, then up to 10 workers will be needed.
Financial costs and income
Knowing where to start own business, it is necessary to start calculating its profitability. Initial costs will include the following:
- rent of office space - 10,000 rubles;
- purchase of equipment - 100,000 rubles;
- office renovation - RUB 90,000;
- office equipment and office furniture - RUB 100,000;
- website creation and company advertising - 40,000 rubles;
In addition, you will need to pay every month public utilities, room rental, wages employees and purchase of consumables. Thus, it turns out that to start a business you need approximately 340 thousand rubles, and you will also need to spend approximately 100-150 thousand rubles every month.
The profitability of a business will depend on the type of services offered, for example, you can earn 20,000 rubles from decorating halls. for 1 order, so in this field the business will pay off in just six months. And if you sell the balls individually, then your earnings will be several times less, but holidays The payback for each ball will be 200% or more. Start your business today and receive stable income, selling joy.
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