How choose training?

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Life is the best training,

Only very expensive...

Today on the service market there is huge amount proposals for providing psychological services. In addition to individual counseling, there are many offers that are designated as training.

How to make sense of this variety of offers? What's happened training? How choose exactly that one training which one is right for you?

These are the questions I want to talk about in this article. I'll tell you what trainings exist, and I will try to help those who want to go to training decide which training V to a greater extent will satisfy their needs.

I'll start with a definition. Training(psychological) (from the English train - to train, to train) - in the very general meaning is considered as a method, more precisely, a set of various techniques and methods aimed at developing in a person certain skills, abilities and acquisition special knowledge. Training(T) is aimed at developing skills of self-knowledge, self-regulation, communication, interpersonal and intergroup interaction, professional skills, to increase the general, cognitive competence of each member training groups.

Trainings there are different types:

1. Psychocorrectional therapy is aimed at changing the psychology or behavior of a healthy person in need of psychological assistance through methods psychological impact at him, with ultimate goal improving self-awareness, behavior or professional activity people or groups."

2. Psychotherapeutic therapy is aimed at resolving intrapersonal conflicts and crisis states of a person (changes in self-awareness). Compared to a psychotherapeutic group, this is a more active and more structured form of work, including a variety of exercises.

3. Educational T. is aimed at acquiring knowledge, skills and abilities in certain areas of a person’s social and professional activity;

4.Organizational T. (business training), aimed primarily at improving the joint activities of teams, developing professional competencies and obtaining an organizational effect (improving the structure, organization, improving the socio-psychological climate, increasing professional competence employees, etc.).

5. Methodological training is aimed at training professional specialists in a certain field.

6. Children's T. - included in this group trainings aimed at working with children and adolescents. Since in the child and adolescent environment the intellectual, emotional and physical layer may differ greatly, it is customary to divide children's trainings by age categories (7-8 years old, 9-10 years old, 10-12 years old, etc.)

So there are different types trainings, I do not pretend that I have described all types here, I only highlighted the main ones and those that I carry out myself. At the same time, I note that the content of each of these trainings determined by the specific goal and tasks facing the leader.

But how do you figure out which one? training, what does it contain? Which training will be useful to you, and which can harm you? What is the benefit training? And what needs to be done to get the effect? training was it long term? All this will be discussed.

First. If you are taking an individual course with a psychologist or psychotherapist, consult with him. Knowing your personal history, your individual psychological characteristics and needs, he will give informed advice. For example, if it is difficult for you to refuse people anything, you practically do not know how to say “no” and suffer from this, then training, aimed at developing confidence, is what will help you acquire the necessary skill. On training, in group exercises you practice exactly the skill you want.

Of course, a psychologist or psychotherapist may also individual work help a person develop this skill, but, as experience shows, in a group process this happens faster and more efficiently.

Second. Assess the risk of falling into a sect or destructive psychocult. It is difficult for a person who does not know the basics of psychology, the dynamics of group process, methods of influencing a person, to distinguish a good training from various kinds of destructive psychocults, sects, pyramids, etc. This ignorance is used by various kinds of “specialists”, offering various seminars, spiritual practices, trainings leadership, etc.

Distinguish good training from destructive, you can carry out the following analysis. Before passing training meet in person and chat with the host training. Ask what the goal is training what he can give you personally. You can ask any clarifying questions, ask about the method of work, education and qualifications of the specialist. In addition, in a personal conversation, you can feel whether you have contact with the psychologist and whether he inspires confidence in you. If they start promising you and convincing you that this is for you training is necessary like air, that it helps everyone, and from everything, then at a minimum, you need to think about how a person who does not know you can guarantee a solution to your problems.

Also, if they start telling you that their training so good that everyone needs to go through it, become a member of one, big friendly family, this should also alert you, a good specialist will never involve you in training, and even more so, create a “family”. It should be no less alarming if they start talking about what after training everyone becomes successful, a leader, talks about fabulous ups, etc.

Other warning signs: if the presenter claims that his method is the only one that “works.” When asked which psychological school they belong to training activities, such “specialists”, as a rule, cannot refer to any generally recognized psychological school, and often hide behind Eastern teachings or say that this is the American (English, Dutch, etc.) method. If they start rushing you to sign up for a group, they don’t give you time to think, they offer to recruit you for training a couple more participants - all this suggests that they are simply trying to lure you in to achieve their goals. Participation in training- your free choice, and you yourself are able to make an informed decision.

Professional specialist will never force or rush you, he is no less interested in preliminary acquaintance, so before training he always holds a personal meeting, or general meeting. At the meeting, the presenter tries to understand, to see with whom he will work, so he will ask you questions to clarify your situation, make sure that he has enough qualifications for this, and evaluate whether the proposed methodology is suitable for the participants. Good specialist interested in the ball group being formed from people who react adequately and have a common interest that corresponds to the goal training. He understands that it is the coach who is responsible for the effectiveness of the group, so a good coach will never recruit everyone indiscriminately. Remember, psychological training can only be conducted by a person with a higher psychological education. You have the right to obtain from the organizers (before registering for training and payment for participation in it) information about vocational training presenter To reduce the risk of error, find out what the reputation is training organization, leading

I would especially like to mention the group trainings under the general name " Trainings personal growth." Firstly, you need to understand that personal development does not occur through training, but when a person explores himself, his inner world, identifies his resources, the mechanisms for blocking them, and works through all this. Therefore, I believe that trainings personal growth (development) is more correctly called psychological groups personal growth. At the same time, I note that during the thematic training a person experiences personal growth, but this is rather a “side” result, and the main one is the one stated in the goal training.

How to determine which training do you need it?

In a matter of choice training Your needs should play a major role. Having decided to go to training, determine what you want to get from training or something to get rid of. For example, if you experience difficulties in relationships with the opposite sex, then, accordingly, training, aimed at working through this issue, is what will suit you best. Or if you feel insecure and see how it interferes with your life, then training aimed at developing confidence will be the right choice for you. Once again I want to note that the main criterion when choosing training are your needs, and that’s where you need to start. However, remember that the name does not always accurately reflect its content, and in order not to be disappointed, first get acquainted with the program, reviews of those who took training. The more information you have, the more complete your understanding of training, which means it will be easier for you to make a choice.

Training and psychotherapy.

People often confuse classes with training with psychotherapy. I remind you training is an active form of learning certain skills, while psychotherapy is a more in-depth process aimed at exploring the various mechanisms by which a person does not allow himself to freely and naturally satisfy his needs and desires. At the same time, I note that there are psychotherapeutic trainings, on which the process is underway, both on establishing new forms of behavior, and individual sessions are held, where participants are helped to understand the causes of their symptoms and work through them. The goal of any training is to turn on, start the process of behavior change. These changes, as a rule, begin to appear very quickly and are noticeable to others. The results of psychotherapy are not so quick, they appear gradually and they are more profound, i.e. relate not only to changes in a certain behavior pattern, but also to life in general. Therefore, the process of psychotherapy is longer, but the effect is also longer lasting.

Main plus training.

The main advantage training is that a person gains knowledge through his experience. No book, no film, no theoretical material received by a person, but not lived, not felt by him, can give what it gives own experience. No matter how much we tell the child that “ah-ay, niya”, the child, until he gets burned (gets experience), acts in his own way. Likewise, adults, although they understand everything perfectly well with their minds, often cannot change anything in their behavior. On training given the opportunity to purchase new experience. Training- this is a specially created favorable safe environment where everyone can try something that doesn’t work out in everyday life. Support, attention and good atmosphere training give participants strength and confidence. Doing something new, participant training I am sure that no matter the result, no one will laugh at him, scold him, etc. What can't be said about real life, where any experiments can lead to undesirable consequences. By learning new behavior through experience, a person thereby assigns himself a new model of behavior. A model that he will later polish in a different environment, in life.

Long-term effect training.

The man passed training, has acquired new experience, he begins to feel differently, and accordingly, his behavior becomes different. It becomes more confident, free, in general, the way he formed it on training. This, of course, pleases the person, and he wants these changes to be long-term and become his normal state. But what does long term depend on? Wouldn't it turn out that in a week or a month everything will return to its previous place? First of all, long-termism depends on how ready a person is for changes and whether he is ready to further strengthen them. Pass training- this is only the first step in changing what did not suit you. Next, you will have to independently practice those skills that you developed at training. It is important to understand that the previous pattern of behavior was formed over many years, and in order for the new pattern to assimilate and become part of you, it takes not only time, but also systematic training.

Another point to consider is that training the person not only gained new experience, but he also experienced various strong feelings and experiences for several days. The degree of experience depends on the topic and the involvement of the participant. In one case, when self-immersion occurs superficially, the degree is not so high, in the other, on the contrary, the immersion is deep and the degree of experience is high. At the same time, it is important to remember that at work, at home, as well as in the entire environment around us, everything is the same (the same temperature). Therefore, when “returning” to society, it is important to understand that everything is the same there, changes have occurred only among the participants training.

From here you need to follow certain safety rules. How we take care when there is a large difference in temperature indoors and outdoors. When it’s cold outside, we dress warmer so as not to freeze; when it’s hot, we also think about making ourselves comfortable. So after training it is worth taking into account the difference in emotional state, so you should not attack your loved ones, friends and acquaintances with burning eyes, talking about how great you are, about the benefits training, and even more so, there is no need to “drag” anyone, saying that they need it.

I believe that within a month after training, as after a therapeutic group, it is better not to make important decisions in your life, and especially not to try to change the lives of your loved ones. The emotional state during this period is unstable, internal restructuring is taking place, so you should not immediately go to a new one. training or psychotherapeutic groups, start studying serious psychological literature, all this will only complicate the process of “digesting” the experience and knowledge gained. It is better to give yourself the opportunity to more fully assimilate the acquired knowledge, skills and realize the changes that have occurred in you. And then the effect of the past training will be long term.

We will talk about how to choose the right training. And also about what to expect from the training and what not to expect? Is it even worth going to the training? And if so, when? And if there are several, then how to combine? The questions are not always pressing, but sometimes important.

Who cares about a goat's button accordion?

How can I determine whether I need training or not? Very simple. Each of us has current life challenges. Get a job, make peace with your husband, seduce your boss, increase business profitability, buy milk, kill a competitor... If issues are resolved in a working manner, training is not needed. At all.

It’s another matter if some task has been a task for so long that it’s already a problem. The faucet has been leaking for years, the staff is stealing, the husband is cheating, there is no work for six months, women ignore charisma... “And the caviar does not go down the throat, and the compote does not pour into the mouth.” Obviously, outside help is needed. Or just a kick in the ass. And training can come in handy here.

It may be more useful to consult a specialist, but here we are talking about training. By the way, consultants often recommend trainings. Specific. For the task.


All trainings have a drawback - people choose them themselves. This means that sometimes they mistake the door. Any training has its own goals and objectives. And no matter how flexible the trainer is, it is not always possible to teach the participant to correctly write a resume in cutting and sewing courses. We want to be given exactly what we need. Therefore, you need to choose the right training.

What do you need to decide? What problem are you going to solve with the help of training? Or what goal to achieve with its help. Stop being afraid of the audience, learn to control your weight, become a great negotiator, recruit staff wisely...

By the way, it is worth remembering that the objectives of the training are educational. They don't treat there, they teach. Practice skills. And therefore the most the right questions when choosing a training - “What do I want to be able to do?”, “What do I want to learn?” However, there are trainings where consultants are trained. There you can solve your problems. Along the way.

Having chosen a task, evaluate it. Decide how much you are willing to pay to solve it. Money, time, other resources. Because for some trainings it’s not a sin to fly thousands of kilometers. And it’s a pity to even spend a weekend on others.

Then you can start looking. The Internet is here to help. You can look for training in your city. It’s possible – all over the world. The radius is determined by how much you estimate the need for the corresponding skill to be. Sometimes, by the way, it turns out to be more reasonable to invite the right coach to your city than to go to him.

There is a ton of information online. It’s rare that a trainer or training center cannot afford to maintain its own website. Just log in search engine and search by keywords. For example: “Uryupinsk training dating seduction.” There will be a lot of links.

Then simply choose according to the parameters that are important to you. For some, the gender of the trainer is important, for others the absence of the word “manipulation”, for others it is based on price, for others it is important how much training is on the market. But this is worth talking about in more detail.

Who's at the helm?

Personally, it is usually important to me who will conduct the training. I would like the coach to be an experienced person. Both in terms of coaching experience and in life. The coach must be at least somewhat more successful than me. Not everything is necessary. Yes, and it’s difficult.

I look at the coach's photo. I'm reading the coach's resume. I get acquainted with his articles and books, if there are any. I'm interested in how he communicates on forums or blogs. I'm looking for feedback about him and his training. Sites like Odnoklassniki are also good. And if you’re lucky enough to communicate with graduates, it’s just a celebration! A lot becomes clear.

Some trainers arrange presentations of their programs - it is useful to attend.

What is the price?

I won’t lie, the price of the training is not at all important to me. Still, I like to get more for less. But I always try to view training fees as an investment. I invest to receive.

You can pay one euro if you know how to get ten with the help of training. However, two will also do. The effect can be anything. In health, in improved relationships, in self-esteem, in professional skills, in improved working conditions, in income, finally. If desired, all this can be easily expressed in numbers.

Other training costs are also expressed in numbers. Time, travel, accommodation, refusal of other trainings, missed opportunities to work on your own.

In short, what is important is not how much it costs to participate in the training, but how the price of the training relates to the cost of solving your problem. And the more you earn, the more advantageous this ratio becomes.

What do they teach?

This is, of course, the very first question. But, in addition to the promised knowledge and skills, I am interested in what technology is used as the basis for training. NLP, hypnosis, psychoanalysis, stalking, Gestalt therapy, cold dynamics, “the struggle of the Nanai boys,” psychodrama, acting?.. At one time I purposefully studied in trainings based on technologies unfamiliar to me. And now I try to try new things.

Sometimes it happens that the technology is so interesting that even the personality of the presenter seems not so significant. Then I walk without looking. But this is already my coaching professional deformation.

Separate food

If you go (or plan to go) to trainings quite often, you should remember that not all trainings combine well with each other. Tough confrontation training does not fit well with empathy training. NLP trainings not very good in combination with explosive personal growth training. Mindfulness training is the opposite of trance training.

Those. All this is well absorbed separately. And even by one person. But it is important to remember that every training has a trace. And it takes time to integrate new habits into life. And while they are embedded, they are vulnerable. Therefore, it is better not to learn something opposite at this time.

What goes well together? The trainings of one course are ideally combined. They are often called steps, segments, cycles. They complement each other, strengthen and build upon each other. As a rule, the programs of the same trainer are combined well. By the way, I prefer to go through everything with the trainer I like. Or at least the maximum. If the trainings are not combined, the trainer will warn you.

In any case, I try to give myself a break after studying. Or after training. Or after the course. But after the course there is a longer pause. This way the benefits are maximized.

What to expect from the training?

We learn in hopes of getting a return. What do we have a right to hope for? For drastic changes in life? To increase income tenfold? To the sudden attraction of others towards us? There are some patterns.

Firstly, the effects of the very first training in your life are inevitably brighter than the results of the last. The simplest metaphor. If your car has a broken tire, no gas, and dirty windows, it’s easy to perform a miracle. We replaced the wheel, filled the tank full, wiped the windows and - lo and behold! The driver has seen the light! The car has moved! Thanks to the Great Magician! What if the car drives like that? Then the finest adjustments will “only” improve some driving characteristics, reduce wear and fuel consumption. Good, of course, but not a miracle.

Secondly, even the most advanced technologies radically improve your life only when you use them. And preferably regularly. And rarely do any trainings provide completely automatic integration of a skill. We must use it. We need to train. Must be used regularly. “You can lead a horse to a pond, but you cannot force it to drink.”

Thirdly, a person is too complex a machine to really change much about him during training. The training can be perfect, but you shouldn’t expect speed reading training to change your entire life. Something will change. And the changes will be significant. There are simply millions of programs in our unconscious. And even after the best training of our lives, we are still us. Still people. But that's probably a good thing.

The popularity of summer training is growing, and this is understandable. They provide an opportunity to both relax, find new interesting acquaintances, and learn a lot - to understand your child or speak in front of an audience, cope with your shyness, etc. Group classes are led by a psychologist, psychotherapist or business coach. “During these days, you can master a specific skill or, for example, identify your problem and look for a way to cope with it,” says psychotherapist and psychodrama specialist Kristina Shchurova. “At the same time, one should not hope to solve all the problems that have accumulated throughout life - this is rather the task of therapy.”

The idea is interesting, but many of us, when thinking about trainings, have vague fears: “I would try, but...” We usually know little about how trainings are held - from the stories of friends who already have experience in participating in them , and from films where thoughtful people sit in a circle with a psychologist and take turns sharing their problems... “Will I look like a loser?” – we ask ourselves.

Some of us remember Kashpirovsky’s television sessions, his piercing gaze and healing “attitudes” that promised viewers relief from all ailments... “Will I fall into the hands of charlatans?”

Many have heard about sales training, and some have taken part in rigorous work training to develop professional skills... “Will I lose my uniqueness?” Indeed, it is worth paying more attention to all these issues and only after that deciding which training to prefer this summer. Seven tips to help you make an informed choice.

Where to start

If you are in individual therapy, talk to a therapist. Knowing your personal history and needs, he will give informed advice. Perhaps you will benefit from classes in a psychotherapeutic group, where each participant solves his own psychological problems. In contrast, training is a group work in which all participants (usually 12–15 people) have a common goal: for example, to gain self-confidence. In group exercises, the desired skill is practiced: after all, the word “training” itself means “training”. But what about it? “Personal development, of course, is not something that can be achieved through training,” notes Kristina Shchurova. – We are talking about exploring your inner world and its resources. But if you achieve your goals by completing thematic training, one of the “by-products” will be personal growth.”

In some cases, the choice of training is also a matter of money: participation in a group is cheaper individual consultations psychologist. Determine your goals (what you want to get or get rid of) and select training that is suitable for the topic. Keep in mind that the title may not accurately reflect the content, so be sure to check the program and schedule. The more detailed they are, the more complete your idea of ​​what awaits you will be.

Except where otherwise specified, participation does not require special psychological knowledge. However, it is useful to check with the organizers if they have any wishes for future participants. And also find out about the method that the presenter uses in his work. It could be dance, theater, yoga, or... What is closer to you? Indulge yourself – after all, you are also on vacation!

With or without accommodation?

IN summer time Many trainings take place outside the city, in boarding houses and holiday homes. This allows their participants to get into a special atmosphere, break away from their usual environment with its routine, worries and spend several days alone with themselves, with their new sensations. In addition, a few days as part of a regular group allows its members to freely exchange opinions without fear that their views and behavior will be judged by outsiders. However, for those who do not like the idea of ​​a “commune” with bedrooms for several people, it makes sense to find out in advance whether it is possible to live alone. Take a look at the organizers’ websites, where photographs of training venues, rooms, and work areas are presented. This will help you make more accurate choices.

Assess the risk of sectarianism

This question often arises when it comes to training related to spiritual practices and the psychology of leadership. “We learn about them, as a rule, through word of mouth,” says Kristina Shchurova. – If, after participating in such a training, your friend’s life has improved, he has become more sociable, his relationships with loved ones have improved, all these are signs of psychological well-being, which means good training. What should you be wary of? If your friend insists that he is now a leader, that he knows how to live correctly. The reason for refusing to participate is the organizers’ conviction that everyone needs to become a member of their large and friendly family, that relationships with other training participants are more important than relationships with loved ones. The task of a psychologist and psychotherapist is to help clients cope with problems independently, and not to tie them to themselves.” Other warning signs: if the presenter claims that his method is the only one that “works”; the organizers do not give you time to think, they rush you to sign up for the group; They suggest first recruiting a couple more participants for the training. Participation is your free choice and you are free to leave the training at any time. To reduce the risk of error, find out what the reputation of the training organization is among professionals, discuss this issue on forums on the Internet.

Determine the competence of the presenter

A few days before the start of work, training leaders often conduct individual interviews or open meetings. You have the opportunity to ask clarifying questions and ask about the method of work. In addition, you will be able to feel whether you have contact with the psychologist and whether he inspires confidence in you. “Psychologists are also interested in such preliminary acquaintance,” says Gestalt therapist, director of the Here and Now psychological center Elena Shuvarikova. “This helps us see who we will be working with, make sure that we have enough qualifications for this, and assess whether our methodology is suitable for the participants. And if the presenter lives in another city and there is no opportunity to meet him in advance, you can find his articles and books, get acquainted with the description of the approach and expected results on the website of the psychological center where he works.” Psychological training can only be conducted by a person with a higher psychological education. You have the right to obtain from the organizers (before registering for the training and paying for participation in it) information about the professional training of the presenter.

Training and therapy

In no case can training serve as a replacement for psychotherapy - it can only start the process of change. A few days of working on ourselves can reveal our psychological defenses and unconscious emotions, reveal potential, resolve individual problems... “This form of work is aimed at changing behavior,” explains Elena Shuvarikova. – For example, a shy person can learn to meet people. And during psychotherapy, the underlying causes of shyness are explored and realized. Changes after training are immediately visible - behavior becomes noticeably different. And the results of therapy appear gradually - this is not only a change in a specific form of behavior, but also a different quality of life. And of course, this takes a much longer time.”

Long term effect

Whether the effect of summer training will be long-term depends on how ready we are for change and how we manage our acquisitions. A few days of working on oneself can give a great boost of energy, but our usual environment will not change. “Returning home may not be easy,” warns Elena Shuvarikova, “and here you need to follow safety rules. Participants in different groups explore their inner world to varying degrees - it all depends on the topic. Sometimes the dive is very deep. It can be compared to diving underwater to great depths - too sudden “ascent” can cause a kind of decompression. Therefore, we pay great attention to the fact that the presenters prepare the training participants for returning to daily life. We recommend that you do not make important decisions or try to dramatically change your life and the lives of your loved ones for a month after the end of the training. You also shouldn’t immediately start studying serious psychological literature; it’s better to more fully assimilate the knowledge gained and realize the changes that have occurred in you.” You can ask the facilitator for advice on how to continue your development so that the benefits of the new experience do not dissipate and the training does not become just one of your vacation memories...

Long or short

Some facilitators and therapists offer their ongoing workshops in different variations. As an example, Elena Shuvarikova describes the summer intensive “Meeting of Differences”, which is conducted by the psychological center “Here and Now” in Abkhazia: “It is organized like this: in the morning all participants work as part of group analysis. During the day, in several small groups, they get acquainted with gestalt therapy and then each participant undergoes individual therapy, and in the evening attends workshops of their choice: art therapy, Hellinger family constellations and others. Being able to look at the same problem from different perspectives makes the work very effective.” This intensive course helps to identify psychological mechanisms that are difficult to recognize in everyday life due to habitual stress and overload at work and in the family. Sometimes such trainings launch the process of genuine internal transformation - provided that the person is ready for it. Almost all presenters on-site trainings lead groups throughout the year - on weekends or weekdays, in the evenings. Depending on your desire and the chosen topic, in some cases you can continue classes in the format of individual psychotherapeutic sessions.

“Learning is light!” - our parents lived with this slogan, trying to prepare for us a better fate and give us an education. True, the understanding of the very meaning and importance of studying varies greatly among generations.

Once upon a time it was enough to receive higher education to work at an enterprise all your life and be “like everyone else.” Nowadays, just a university is not enough, and in order to be successful both in the profession and in life in general, you need to study constantly.

Fortunately, now there are no problems with offering a wide variety of courses, seminars and trainings. There is everything for every taste, in any mode: in person, remotely, online, even hand in hand with a coach. Frankly, for any budget: there is training both for conventional hundreds of rubles and for tens and even hundreds of thousands. To gather students and listeners, an entire marketing industry works, carefully “packaging” our desires and needs into phrases that are close to our hearts on landing pages and in sales letters. But will all courses and trainings be useful to us?

I suggest right now that you decide on the main criteria for searching for “your” training courses and learn to separate the wheat from the chaff once and for all.

Choosing a training: a balanced approach

Surely you have a folder on your computer hard drive with the promising name “Explore”. It’s just that they still don’t get around to it, even though from time to time they are tormented by their conscience for the money spent. Why is this happening?

There are five main reasons for this.

1. Priority. Most likely, the decision to purchase a product was made impulsively, you did not calculate your strengths and - most importantly - interests and needs. No matter how much we would like to, we cannot cover everything in the world. We'll have to prioritize. This means that if self-realization as a successful lawyer is in the first place in your picture of the world, lessons in playing the guitar and cross-stitching risk remaining unlearned. Unless you consciously set aside time for this.

2. Specifics. If you come to learn a specific skill in a profession, that’s one thing. The scheme works here: learned - practiced - applied - implemented in life. If we are talking about trainings on self-development and personal growth, it is already more complicated.

After all, we really want someone to solve all our problems in one fell swoop: to give us a “happy and harmonious life”, ideal relationships and successful realization of our potential. And all this in one bottle, please. As a result, we go to training without specific purpose, with an abstract “to make it better” and quickly slide without seeing results. Although perhaps they exist, we are simply unable to notice and appreciate them.

3. Teaching method. We are all different, and each of us has our own. Some are ready to master and practice all the exercises themselves, without feedback, and get their own results. But, admittedly, such an approach is only possible for a mentally adult person who knows exactly what he needs and goes exactly there. In other cases, we may need feedback from a coach, group support, answers to questions, perhaps even individual work.

When going to training, you should soberly assess your capabilities and aspirations and choose the appropriate training option. Otherwise, I repeat, you will simply add to the notorious folder on your computer. And you'll be wasting your money.

4. Personality of the trainer. Gone are the days when people quickly bought everything they had, all the training in a row. Now we are already “full” of self-development to our ears, and we need not just knowledge and skills, but also an example. This is where the manner in which information is presented by this or that coach, his image and what he conveys are important.

Buying a product without studying who its author is, how he lives, what he talks about and what is important to him is, at the very least, short-sighted. There is a chance to be disappointed in the training from the first words simply because there is an internal rejection of the trainer. Although at the same time he may have hundreds of satisfied customers.

5. Personal preferences and characteristics. Do you like live communication, group work and reflection? Then “boxed” training, no matter how cool and intense it may be, is unlikely to suit you.

This also includes the format for presenting the material. There are visual people who love to read, and they will prefer to study texts. There are auditory learners for whom it is important to hear, they will choose audio lectures. Some people are ready to immediately implement exercises without any theory, while others need to first figure out how it “works.” And the choice of training will also be different.

All these five points are worth considering when you are just thinking about purchasing new training. And you definitely need to pay attention to them before pressing the coveted button after viewing another beautiful landing page.

Criteria for training that is useful for you

So, let's summarize all of the above. The training that is useful for you is the one that meets the following criteria:

1. It is based on your conscious choice. You understand that yes, there is a problem here (and you guessed about it before reading the landing page), and it needs to be solved in the near future in order to... (here are your benefits from completing the training: what will change in your life and how you will see and feel it ).

2. You know exactly what you will learn and do not place illusory hopes on the training. Relatively speaking, no course will make you happy, healthy and successful presidents or managers of serious businesses. But there are probably those who will bring you closer to this, if necessary. For example, through training in public speaking (a skill), the ability to communicate, listen and hear (also a skill), working through negative attitudes, etc. Not “happy happiness,” but specifically: I don’t yell at the child, I know what I want, I double my income.

3. You are satisfied with the pace and method of learning. You are ready to allocate two hours a week for a webinar, half an hour a day for exercises, you have this time and the opportunity to agree with your loved ones so that no one bothers you. You know that the training option you have chosen is right for you: are you ready to go alone, or count on the support of a group, or enter the coaching process with the understanding that no one will teach you and all the answers already lie within you.

4. You trust the coach and somewhat admire him and his success. You know what to expect from him, you like his way of presenting information, you follow him on social networks and/or on the website, read his materials and they resonate with you. And he is already where you want to go, or on the way to it, and you see it.

5. You believe that this training will help you and are willing to do a little work. You see examples of other people, look at reviews and understand: “Yes, this is what I need!” Alas, no matter how valuable and important the information is, no matter how bright and charismatic the coach is, if you just came to listen and convince someone that you are right, nothing will happen. You will simply once again prove your own truth that everyone is a deceiver and charlatan. But this is also your choice.

Try testing your chosen training according to these criteria, and it will be much easier for you to make a decision. Learn the best from the best!

From the editor

Before registering for a training, you need to clearly understand what it is and what it is not. What is the difference between a training and a lecture or coaching, a business coach explains Aigul Irgaleeva: .

We sorted it out with the coach. Who is this coach? Answers the most common questions about coaching Laura Marcante: .

For any training or educational course No matter how you sign up, 80% of the money spent on it goes down the drain if you don’t understand how your brain absorbs information. So says Galina Ievleva. Read her article about how to properly approach the issue of your education:.

If you want the training to bring you real benefits, you must have a certain resource to apply the information received in practice. How to find resources for all this, Pavel Rakov tells in his book “Where to get the strength for success in any business and personal life”: .

Why is it necessary to analyze the needs of the client’s company? First of all, in order to find out the most problematic areas in the current functioning of the company. Thanks to this, it becomes possible to offer exactly those training programs that will be most useful to this particular company. Conducting training without analyzing needs leads to the fact that the training is not for those people who especially need training, but for others; the choice of training is made incorrectly; The lack of detailed information about the client’s needs does not allow adapting the training program to obtain maximum results.

Analysis of the company's needs begins from the moment when the gap between the desired and actual level of employee productivity occurs. For example, buyers leave large number complaints. Or the sales department does not fulfill the set plans, but the written ones telephone conversations They show an insufficiently high level of professionalism with clients. Another situation is when employees from different departments, assembled into a project team, do not work together effectively.

Training is worth conducting if the gap has a significant effect on the work of employees and the organization as a whole. For example, one of the company's most important strategic goals may be to provide exceptional service. Contact with 70% of buyers occurs by telephone, but buyers receive complaints about the poor quality of operator training. In this case, it is necessary to conduct training on telephone conversations, as they contribute to the implementation of the company's strategy.

You then need to discuss this gap with the company's executives and key people. The company's top management must understand the importance of solving the problem in order to provide support for training programs. After this, three types of analysis are performed: organizational, task and individual analysis.