Not all of us can buy clothes from expensive global brands. The history of each of the Fashion Houses included in the top 10 is interesting. brands. The highest level of total annual revenue is $12.7 billion.
The proverb about “meeting over clothes” has not lost its relevance today - on the contrary, the trend of following fashion is only gaining momentum every year. Many designers have made their name on people's desire to show their style, taste and status. You can find out which brands can be considered the most expensive clothing brands by looking at the ratings of fashion houses.
List of the richest clothing brands
Why do people buy expensive things? The reasons may be different, but such buyers would like to know where the elite item they purchased ranks in the ranking. Not only the amount of the assessment is interesting, but also the history of each brand included in the coveted rating.
IN modern society clothing serves as a determining criterion for the success he achieves. For many consumers, it is important that the label is included in the top number.
| Name | Release Items | Annual income, 2016 |
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|---|---|---|---|
| $12.7 billion |
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| $11.4 billion |
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| $8.7 billion |
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| $7.3 billion |
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| $1.8 billion |
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| denim clothing | $544 million |
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| $364 million |
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| 257 million euros |
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| $79 million |
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| $22 million |
What is the idea of “instant fashion” and how much does it differ from top brands? Read.
Luxury clothing pedestals in 2017
278 boutiques - this is how many sales departments belong to this most expensive brand in the world. Founded in 1921 by designer Guccio Gucci, today in addition to clothing, it also produces textiles, perfumes, interior items and accessories. What are the differences worldwide? famous brand? Experts note the presentability of each clothing line. In every item there is a sense of conservatism and commitment to tradition, which does not interfere with experiments with materials and styles. Critics complain that every new collection becomes too predictable, but fashion designers object: for clothes to be popular, they must be wearable.
Prada, created in 1913, takes 2nd place. This fashion house is represented in 250 stores located around the world. 979.2 million annual profits ensured their place “under the sun” in the fashion industry. An important role here is played by the ability of designers to combine clothes and try to combine fabrics and styles.
Today, the Prada collection includes not only luxurious dresses for social events, but also trendy accessories. The main credo: “Our clients do not have to prove anything to anyone,” expressing the whole essence of wealthy people. It is wealthy people who can afford to purchase the outrageous products offered by the brand.
The Italians took the bronze medal, this time the duo of Domenico Dolce and Stefano Gabbana, whose creativity was embodied in the brand of the same name. The company is one of the youngest - the year it was founded was 1985. The bet was made on Hollywood - the actresses who wore outfits from designers stood out among their colleagues. The style from the brand is chosen by bright and dynamic people - it is openly sensual and sexy (“at the instigation” of designers, lingerie style and ripped jeans came into fashion).
In fourth place is Chanel. The brand began its victorious fashion march at the beginning of the last century. A simple little black dress turned out to be synonymous with luxury and raised its creator Coco Chanel to the Olympus of success. 100 years later, nothing has changed - “comfortable luxury” (the company’s credo) continues to excite minds and, at the same time, empty the wallets of those who want to purchase such clothes.
Today, Coco Chanel products can be bought in 310 boutiques located on all continents. The brand's style has changed little over almost a century - it involves minimalism in color and convenience. Most often this is a clearly defined silhouette, although clothes have acquired more democratic shades - even shorts have appeared in summer collections.
« Golden mean" goes to the brainchild of another Italian designer - Giorgio Armani. It presents both casual models and high fashion collections. A distinctive feature of the style is negligence (it’s not for nothing that the brand’s clothing is popular among young people). The company produces both casual collections and “high fashion”. The designer began by remaking classic men's jackets.
Experts distinguish the minimalism of images - Giordio Armani does not like unnecessary details. A simple formula: ingenious simplicity and incomparable elegance have helped Giorgio Armani S.p.A. in opening 13 factories and 300 stores around the world. The brand is considered one of the fastest growing and promising.
In sixth place is the Guess company, whose creators tried to convey that you need to live beautifully every day. The brand is relatively young - it was founded by the four Marciano brothers, who became one of the first popularizers of denim clothing in 1981.
How did jeans grow from everyday wear into a real dream? The Guess brand tries to make each of its models bright, fresh and sexy. Competent work of marketing and advertising services helps the brand remain at the top of the fashion Olympus. The advertising stars a lot of world-class stars - Eva Herzigova, Claudia Schiffer, Naomi Campbell and Laetitia Casta. And to consolidate the success, the outrageous socialite Paris Hilton was filmed in a series of videos.
Seventh place is occupied by American Marc Jacobs, former creative director of the Louis Vuitton design house, whose 2015 collection was a real breakthrough. The style is characterized by bold geometric shapes, the use of patent leather and other creative solutions. The brand is very loved by celebrities - in different times it was advertised by Chloe Sevigny, Victoria Beckham and even Russian group"Tattoo". Today in this “post” is Miley Cyrus.
Finally, a Frenchman is on the list - Christian Dior is in eighth place in the ranking of the most expensive clothing brands. It all started in the post-war years, when the first collection of women's clothing from this brand was able to revolutionize the world of post-war fashion. It was Dior who came up with the idea that every fashion designer should have his own sign.
After the death of the fashion designer, the fashion house was headed in turn by Yves Saint Laurent, Marc Bohan, Bernard Arnault and Gianfranco Ferré. Each of them tried to maintain the inherent elegance of the style. Brand designers try to avoid excessive pretentiousness.
Today, this brand employs 56,000 people. The company has more than 160 boutiques around the world. Annual income - $24 billion.
We are approaching the end - Gianni Versace takes ninth place. This Italian company did not cease to exist even after the death of its founder Gianni Versace - the family business was continued by his sister Donatella. The very first boutique outside Italy was opened in 1991 in Glasgow, Scotland. Today the number of stores has reached 80.
The brand is considered luxury - most of the outfits highlight female beauty well, but without appropriate accessories they look “on the verge of kitsch.” Large degree creations are created for girls with a model appearance - slender and tall. The brand does not forget about men: every Russian is familiar with the crimson jacket from the nineties (also a Versace creation).
And the top ten expensive clothing brands are closed by the Valentino trademark. The Italian manufacturer of luxury clothing and lingerie was founded by Valentino Garavani back in 1959. The brand is now part of the Valentino Fashion Group.
Key signs corporate identity Bustiers and red clothing are named after this brand. The master insisted: “ Red is coming to all women. There are 30 shades of this color - it’s important to find yours.”
The second priority is white, the apogee of love for which was Jacqueline Kennedy's dress for her wedding to Aristotle Onassis. Current trends They are focusing on youth fashion. Stars also prefer to walk the red carpet in these outfits.
Any brand needs to be implemented. Such an assistant is, for example, the Wildberries online store.
Potential competitors
Despite their confident position in the top ten, none of the brands presented above can be sure that tomorrow they will not be toppled from the pedestal. The competitors are very serious:
- The international concern Fendi is famous for its high-quality clothing, fur, and accessories. Experts say that bags from this brand will never go out of fashion.
- Hermes began operating in 1837, but expanded its production by 2008. In addition to clothing and leather goods, the brand also produces other items - from jewelry to gloves. The consumer loves it - it affects annual revenue of $730 million.
- Ralph Lauren has a lot subsidiaries and more affordable models (Polo Sports Line). A striking example is Jennifer Lopez's dress at the 2000 Grammy Awards. Now the brand's designers dress the first lady of the United States, Melania Trump. Annual income rose from 776 million dollars.
- Burberry specializes in outerwear - the company has been at the peak of popularity for more than a century. Everyone knows the brand's signature trench coats. The brand's revenue is $323 million.
- Louis Vuitton is known to connoisseurs of quality accessories and bags. The company has more than 460 stores in 50 countries.
- World celebrities are dressed by Oscar de la Renta. Jacqueline Kennedy preferred the brand. Today there are no fewer fans - evening and wedding dresses with this name are so attractive.
- A potential competitor is the Italian brand Brioni, which specializes in men's fashion. The brand is named after a fashionable resort - the clothes it produces meet the expectations of elitism and quality.
Even fashion designers once started from a small atelier. It is quite possible to open it at home.
You can learn more about expensive global fashion trends from the video:
Every company wants to remain at the forefront of fashion. To do this, they not only follow accepted trends, but also bring their own vision, creating Her Majesty Fashion.
In 2013, the financial and economic magazine Forbes published a list of the 100 most valuable brands in the world. Most of them are known to a wide audience, but there are also some that few have heard of, or at least some of us did not know about them.
1. Apple
American corporation, manufacturer of personal and tablet computers, audio players, phones, software.
2.Microsoft Corporation
One of the largest transnational companies producing proprietary software for various types of computer technology - personal computers, game consoles, PDAs, mobile phones and other things.
3. Google
The largest search engine on the Internet
4. The Coca-Cola Company
American food company, the world's largest manufacturer and supplier of concentrates, syrups and soft drinks.
5. IBM
A multinational corporation headquartered in Armonk, New York (USA), one of the world's largest manufacturers and suppliers of hardware and software, as well as IT services and consulting services.
6. McDonald's Corporation
American corporation, the world's largest chain of fast food restaurants
7. General Electric
American diversified corporation, manufacturer of many types of equipment, including locomotives, power plants(including nuclear reactors), gas turbines, aircraft engines, medical equipment, household and lighting equipment, plastics and sealants.
8. Intel Corporation
An American corporation that produces a wide range of electronic devices and computer components, including microprocessors, system logic sets, etc. Headquarters in Santa Clara, California, USA.
9.Samsung Group
Industrial concern, one of the largest in South Korea chaebol, founded in 1938.
10.Louis Vuitton
French fashion house specializing in the production of suitcases and bags, fashionable clothes and luxury accessories under the same brand.
11. BMW
German manufacturer of cars, motorcycles, engines, and bicycles.
12. Cisco Systems
American multinational company that develops and sells network equipment.
13. Oracle
American corporation, the world's largest developer of software for organizations, major supplier server equipment.
14.Toyota Motor Corporation
The largest Japanese automobile manufacturing corporation, also providing financial services and having several additional business areas.
15.AT&T Inc
One of the largest American telecommunications companies and one of the largest media conglomerates.
16.Mercedes-Benz
Brand passenger cars premium class trucks, buses and other vehicles of the German automaker Daimler AG.
17. The Walt Disney Company
One of the largest financial entertainment conglomerates in the world.
18. Wal-Mart Stores
An American retail company that operates the world's largest retail chain operating under the Walmart brand.
19. Budweiser
Beer brand.
20.Honda Motor Co.,Ltd
An international industrial company, primarily known as a manufacturer of cars and motorcycles.
21. SAP AG
German company, manufacturer of software for organizations.
22. Verizon Communications
American telecommunications company, one of the largest in the United States and throughout the world.
23. Gillette
Manufacturer of shaving accessories.
24. Nike
An American company, a world-famous manufacturer of sportswear and footwear.
25. PepsiCo
American food company.
26. American Express
American financial company.
27. Nescafe
The world's largest instant coffee brand from Nestlé.
28. L'Oréal
French company, leader in the world market of perfumes and cosmetics.
29.Marlboro
A brand of cigarettes produced by Philip Morris International since 1924.
30. H&M
H&M is a Swedish company, the largest in Europe retail chain for the clothing trade.
31. HP
Hewlett-Packard is large American company in the field information technology, a supplier of hardware and software for organizations and individual consumers.
32.HSBC
HSBC Holdings plc, an HSBC bank, is one of the largest financial conglomerates in the world.
33. Amazon
Amazon.com, Inc. is an American company, the world's largest in terms of turnover among those selling goods and services via the Internet and one of the first Internet services focused on the sale of real consumer goods.
34. Visa
American multinational company providing payment transaction services.
35. Siemens
German multinational concern operating in the fields of electrical engineering, electronics, energy equipment, transport, medical equipment and lighting technology, as well as specialized services in various fields of industry, transport and communications.
36. Facebook
37. ESPN
American cable sports television channel.
38. Gucci
Italian fashion house and fashion brand.
41. IKEA
Dutch company, owner of one of the largest in the world retail chains selling furniture and household goods.
42. Danone
French company, a famous manufacturer of dairy products and other food products.
43. Audi
A German automotive company within the Volkswagen Group, specializing in the production of cars under the Audi brand.
44. Ford
American automobile company, manufacturer of cars under the Ford brand.
49. Accenture
A consulting company that provides consulting services to organizations in the areas of strategic planning, optimization and organization of outsourcing of business processes, customer relationship management, logistics process management, personnel management, implementation of information technology.
50. Thomson Reuters
A media company formed as a result of the acquisition of Reuters by Thomson media corporation in April 2008.
Who doesn't want to look elegant and luxurious in public? Probably no one. Especially if you are a very famous person in show business. In order to be different from others and show their importance in society, these people not only spend a lot of time choosing their outfits, but also do not spare huge sums. Below is a list of the ten most expensive clothing brands in the world.
Valentino (Valentino)
Our rating opens with the Valentino brand - an Italian fashion house with headquarters in Milan, a manufacturer of fashionable luxury clothing, underwear, accessories and perfumes. It was founded by Italian designer Valentino Garavani in 1959. Currently part of the Valentino Fashion Group.
Versace
Gianni Versace is an Italian company, manufacturer of fashionable clothing and other luxury goods. It was founded in 1978 by fashion designer Gianni Versace. But after Gianni's death in 1997, the company was headed by his sister Donatella. As of August 2013, Versace has more than 80 boutiques around the world, the first of which was opened outside Italy in 1991 in Glasgow, Scotland.
Guess
Guess is an American brand, manufacturer of clothing and other fashion items such as wrist watch, jewelry and perfumes. The brand was founded in 1981 by brothers Georges, Armand, Paul and Maurice Marciano. Guess in the 80s of the last century was one of the very first and most popular manufacturers of designer denim clothing in the world.
Christian Dior (Christian Dior)
Christian Dior is a famous French fashion house headquartered in Paris, a manufacturer of clothing, shoes, accessories, jewelry, watches, lingerie, cosmetics, perfumes and mobile phones. The brand was founded on December 16, 1946 by one of the best and most famous fashion designers in the world - Christian Dior. In February 1947, the first collection of women's clothing was presented, which revolutionized the world of post-war fashion. Currently, Christian Dior employs 56 thousand people. It has more than 160 boutiques around the world.
Marc Jacobs (Marc Jacobs)
Sixth place in the list of the most expensive clothing brands in the world is occupied by the American brand Marc Jacobs, founded in 1984 by fashion designers Marc Jacobs and Robert Duffy. The brand produces men's, women's and children's clothing, shoes, accessories, as well as perfumes and decorative cosmetics.
Giorgio Armani (Giorgio Armani)
Giorgio Armani S.p.A. is an Italian company founded in 1975 by Giorgio Armani and Sergio Galleoti. The company specializes in the production of clothing, various accessories, watches, cosmetics, interior items, jewelry, and also together with one of the best cosmetic brands L’Oreal - perfumes. Today, the Giorgio Armani brand has 13 factories around the world and about 300 stores in 36 different countries. The company's sales were estimated to be approximately $1.69 billion by the end of 2005. Giorgio Armani is the fastest growing fashion brand in the world.
Dolce & Gabbana (Dolce and Gabbana)
In fourth place on the list of the most expensive clothing brands in the world is Dolce & Gabbana, a luxury Italian fashion house founded in Milan in 1985 by designers Domenico Dolce and Stefano Gabbana. The Dolce & Gabbana brand produces fashionable designer clothing, shoes, as well as accessories and perfumes. By 2005, the fashion house's sales amounted to €600 million.
Prada
Prada is an Italian fashion house founded in Milan in 1913 by designer Mario Prada. It specializes in the production of fashionable designer clothing, shoes, various accessories, perfumes, watches, furniture, etc. Currently, the Prada brand has 250 stores located in 65 countries around the world. In 2015, the fashion house's profit amounted to 954.2 million euros.
Chanel (Chanel)
Chanel - French private company with headquarters in Paris. It was founded at the beginning of the 20th century by couturier Gabrielle "Coco" Chanel. The company specializes in the production of luxury goods: clothing, cosmetics and perfumes, watches, bags, sunglasses, jewelry, etc. Chanel owns 310 boutiques around the world, of which 94 are in Asia, 70 in Europe, 10 in Middle East, 128 in North America, 2 in South America.
Gucci (Gucci)
The most expensive clothing brand in the world is Gucci. This is a famous Italian fashion brand founded in Florence (Italy) in 1921 by designer Guccio Gucci (1881–1953). It is considered one of the most prestigious, famous, and easily recognizable fashion brands in the world. It specializes in the production of textiles, clothing, perfumes, accessories, interior items, etc. In 2013, the brand was valued at $12.1 billion. Gucci owns 278 boutiques around the world.
Did you know that the global fashion industry is valued at $3 trillion and the high fashion industry at $300 billion?
“The Devil Wears Prada” introduced fashion to even those who previously knew nothing about the biggest names in the world of style and beauty. Want to know more about the most expensive brands in clothing and accessories? Our selection contains the best of the best.
Top ten
The top includes the following brands:
- Chanel
- Burberry
- Hermes
- Prada
- Gucci
- Dolce And Gabbana
- Ralph Lauren
- Versace
- Giorgio Armani
These companies produce the most expensive clothes in the world.
"Chanel"
Coco Chanel's journey is nothing short of an epic and legendary journey to the pinnacle of fashion. Brands with such incredible stories justifiably inflate the price tag.
Coco had a unique talent for sensing what the world needed. And her projects are still relevant today. The revolutionary little black dress remains a must-have in every woman's wardrobe. Millions of women of all ages dream of the legendary Chanel No. 5 perfume. Chanel was a revolutionary who believed that luxury must be comfortable, otherwise it is not luxury!
Price brand Chanel reaches 7 billion dollars.
"Burberry"
It has been around for over a century and is probably the oldest fashion brand in the world. Thomas Burberry opened his first store in 1856 in Basingstoke, England.
The signature plaid pattern is the first thing we think of when we think of Burberry. It was developed for the military and then gained popularity among civilians. The design was such a hit that it is now part of huge amount item of clothing and accessories.
Experts value Burberry at $3.4 billion
"Erme"
This is exactly what the name of this brand sounds like, and not “Hermes” or “Nermes”, as some people think.
Hermes has been around for over 200 years. It first appeared in the 18th century as a workshop making leather belts, saddles and bags.
Erme is the epitome of sophistication and chic in everything they do, be it luxury bags, shoes, perfumes, clothing or even home interiors. Like many companies, Hermes has seen its share of business ups and downs. However, the company has weathered all the storms and continues to be a popular premium brand catering to the elite.
Having come a long way, Hermes today has revenues of $5 billion.
"Prada"
Miuccia Prada, born in 1949, a graduate student in political science and a former member and activist of the Italian Communist Party, is the current owner of Prada. She was the most modest heir to the elite brand that appeared in 1913.
Initially, Prada specialized in creating bags, travel bags and suitcases for the Italian elite. However, when Miuccia Prada took over, she launched luxury clothing for men and women. Prada gained popularity even before this collection was released.
The company's net worth is estimated to be $2.4 billion. Clothing and accessories from the brand are still among the most sought after around the world.
"Gucci"
The history of Gucci began in the 19th century. Now the company is considered the most successful Italian brand in the world.
Gucci, who worked in Paris as an immigrant hotel worker, was fascinated by premium handbags, so they formed the basis of his business idea. He then returned to Florence, his hometown, and began working on opening a company. His sons joined him and helped expand the business in Milan and Rome.
The Gucci brand has always attracted a lot of attention. Over time, the company's products penetrated the US markets. The first store was then opened in New York in 1956 and eventually in others major cities United States.
"Dior"
Christian Dior, known as Dior, began his career as a prestigious couturier in 1946. The company later expanded to include Baby Dior for children and Dior Homme for men.
The company was one of the first to present its full collection in its own residence, which was also their flagship store at 30 Avenue Montaigne Paris. In 1947, Dior also launched the Miss Dior perfume line.
"Dolce and Gabbana"
Dolce & Gabbana is relatively new compared to other big names in fashion houses. It all started in 1985, when Domenico Dolce and Stefano Gabbana began to gain popularity.
Dolce & Gabbana started with knitwear collections in 1987 and also launched two separate lingerie and swimwear lines, which were also a hit. Their clothes were loved by Hollywood actresses; wearing this label was considered a status symbol. Today the company also produces the best fragrances.
Dolce & Gabbana's $1.4 billion revenue speaks volumes about the brand.
"Ralph Lauren"
Shortly after he left his job in the army, Ralph Lauren joined the Brooks Brothers as a salesman and became the best in the business. He convinced management to let him open his own line.
Ralph then organized own company in 1971. Today it produces perfume, accessories, men's and women's clothing. Ralph Lauren also designed the costumes for The Great Gatsby.
The corporation's net worth is estimated at a whopping $5 billion.
"Versace"
Gianni Versace is an Italian who comes from a family of designers. He got into the fashion world quite early. He started working for his mother right after high school. He later moved to Milan and started freelancing. He eventually created his Versace label in 1978 and launched his first clothing collection.
He was also the first designer who understood the importance of Hollywood stars and supermodels, so he was especially active in collaborating with this audience.
The $800 million empire was built in less than ten years. Today the brand is valued at 5.8 billion. After Gianni’s death, the company is headed by his sister.
"Giorgio Armani"
The Armani company began operating in 1978 in Milan. Today there are several directions, for example, Armani Jeans, Armani Kids, Emporio Armani.
The brand generates sales of more than $3 billion annually.
The world's leading brands cannot afford to stand still and wait for change. Instead, they are proactive and continue to grow without worrying about maintaining the status quo. What makes them leaders in their industry is that they recognize the importance of investing in branding while investing in innovation and improvements to existing products to stay ahead of the competition.
Analysts from the consulting agency Interbrand published Global Brands Report - ranking of the most valuable brands of 2017.
It is based on three main factors:
- Financial indicators obtained through sales branded products and services.
- The role that a brand name plays in influencing customer choice
- Customer loyalty (brand contribution to the company’s future profits).
Interbrand's annual top 100 lists only companies whose businesses operate on three or more continents and generate a third of their profits outside their home country. Therefore, there is not a single Russian company on the list of the world's most expensive brands.
Here's what the most expensive brands of 2017 look like.
The five fastest growing brands this year are the largest social network Facebook (+ 48% in value), the online trading platform Amazon (+ 29%), software developer Adobe (+ 19%), the Adidas concern, which produces sports equipment, clothing and footwear for sports (+ 17%) and one of the favorite brands of coffee lovers, Starbucks (+ 16%).
More than half of the world's top brands operate in one of four sectors:
- automotive industry (16 top 10 participants);
- technology (15 companies);
- financial services (12 brands);
- and consumer goods (9 brands).
The fastest growing sector in percentage terms was retail (19%), followed by sporting goods (10%), technology (8%), logistics (7%) and financial services (6%).
According to Interbrand's report, the 2017 list of the world's best brands is dominated by the United States, with 52 brands in the top 100. The USA is followed by Germany (10 brands) and France with its eight brands (mainly fashion and beauty): Louis Vuitton, Hermes, Axa, L’Oreal, Danone, Cartier, Dior and Moet & Chandon.
As Interbrand CEO Jez Frampton said: “The only constant is change, and we are living through one of the most exciting periods of change since the Industrial Revolution. The changes we see are social, occupational, technological, economic, industrial and affect every aspect of commerce and life. In this ever-changing context, growth becomes increasingly challenging. Businesses must find new ways to ensure that the brand is both easily recognizable and relevant to a particular culture, create a platform that allows for an exciting and unique experience, and a means to remain relevant, relevant and valuable. In this changing world, businesses need brands more than ever.”
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